An introduction!

Ahead of our anticipated soiree on the evening of Thursday May 8th, here is a brief introduction to each of our guests to whet your appetites!

So read on, discover the creations of these masters of fragrance and join us from 17:30 at:

Les Senteurs, 2 Seymour Place, W1H 7NA

James Heeley

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Born in Yorkshire, James Heeley worked for many years as a designer – taking his inspiration from the world of nature. It was when he moved to Paris and discovered the works of legendary perfumer Annick Goutal that he fell in love with the world of fragrance. James’ contemporary style can be seen in every scent: they are innovative, imaginative but always with a hint of the long tradition of French perfumery.

James will be introducing his latest scent, Coccobello, as well as the rest of his fragrances. Always a joyful, warm fellow to talk to, this will be a rare treat!

Discover Heeley

 

Marina Sersale and Sebastian Alvarez Murena

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Eau d’Italie hails from the beautiful sun-drenched coast of Positano, and Le Sirenuse hotel which is wonderfully apparent in their fragrances. Marina and Sebastian, who have spoken at Les Senteurs before, are both incredibly charming and passionate – always a complete joy to talk with, one can’t help but fall in love with them and Eau d’Italie!

They will be presenting their upcoming fragrance, Graine de Joie, for the first time in the UK; a brilliant, sparkling scent with notes of red currant, pomegranate, freesia and a slightly musky drydown. Sure to be a favourite in the coming summer months!

Discover Eau d’Italie

Alberto Borri

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Nu_be are a relatively new addition to Les Senteurs, and they have been met with great enthusiasm. Contemporary, stylish and enticing: the fragrances are each inspired by Chemical elements, including Hydrogen, Carbon and Sulphur, and created by some of the best noses working today.

Alberto created the brand in order to combine the modern artistic approach to fragrance with traditional perfumery. He has a strong familial background in fragrance: his grandfather founded Morris Profumo, and has an undeniable passion in scent, which shows in the fragrances of Nu_be. Alberto will introduce Mercury and Sulphur, the two latest additions to the Nu_be range, as well as showing the short film inspired by the collection.

Discover Nu_be

If you would like to attend our evening on Thursday May 8th, please RSVP to:

pr@lessenteurs.com | 020 7183 5842

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Be Like Dad: Keep Mum

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In the old times, when Mothering Sunday was a feast of honouring one’s mother church, children brought home a posy of wild flowers for mamma. I remember as a tot that my grandmother was still keen on this idea. When I made a fuss about the problem of finding them in our streets she allowed that flowers picked from the garden would just about do. I was wary of this as there had recently been a row about helping myself to daffodils but I remember gathering a small bunch of sea blue sillas from beneath the sitting room windows and these went down well.

So I have been scanning the shelves here at Les Senteurs looking for the fragrance of wild flowers that might intrigue you and please your mum. You can cheat a bit if you want to, as so many of our garden blooms started off in hedgerows, fields and streams before being refined for the garden. You can always blur the edges and fall back on iris, rose, jasmine and tuberose if you must. Meanwhile the more creative can use their imaginations to romantic effect.

James Heeley’s L’Amandiere is an enchanting visualisation of a perfect spring day. An orchard of almond blossom spreads a pink and white canopy over a carpet of hyacinths and bluebells while a note of linden florets suggests the imminence of summer while evoking the sweet green lushness of new grass. Almonds and their flowers are loaded with appropriate symbolism – the Mystery of the Virgin Birth, hope, fertility, life’s sweetness & bitterness, the path of righteous living, the passing of the years. Maybe to emphasise the intensity of spring, L’Amandiere is conceived as an extrait, a parfum: concentrate and compressed vitality, the richness and bounty of the two Universal Mothers: Earth & Nature.

Now wander barefoot into a field of red and white clover. Are children still taught to suck nectar from the flowers as we used to do? Atelier Cologne’s Trefle Pur continues a tradition of clover fragrances which began with Piver’s barnstorming Trefle Incarnat nearly 120 years ago. This new 21st century clover is a fragrance simultaneously lush and innocent, rainy and sunny, with touches of violet leaf, basil, moss and neroli. Knee high in buttercups, “when the fields are white with daisies” as Florrie Forde used to sing.

Lorenzo Villoresi’s Yerbamate is another perfumed pasture, this time revolving around sharp green galbanum oil. This plant, related to our cow parsley & fennel, grows wild in the mountains of Iran but this scent to me is very English: emerging from a deep dark wood into open meadows under a clear blue cloudless sky. It’s like wading through trefoil, camomile, ferns and sorrel surrounded with flowering trees rampant with sap & spring vigour.

An honourable mention here too for Ophelia by Heeley Parfums. Think of Millais’s painting of Elizabeth Siddal floating downstream on a current of flowers. Though here you must permit a certain poetic licence for we smell not rosemary, pansies and rue but the tropic elegance of tuberose, ylang ylang and jasmine. However these heady scents are treated with a freshness, lightness and modesty which are the special charms of a wild flower.

As for the charms of your own wonderful mother find them all reflected in the 1001 myriad magical perfumes of Les Senteurs. Why not pop round?